Product Strategy
Guides, frameworks, templates, and tools to help you define, communicate, and execute product strategy. From vision to roadmap to OKRs.
🧭 Strategy Guides(15)
In-depth playbooks for building and executing product strategy.
Expansion Revenue & NRR Playbook: How to Hit 110%+ Net
Step-by-step playbook to build a SaaS expansion engine. Measure baseline NRR, identify upsell triggers, and build expansion into your roadmap.
AI Governance Framework: A Product Leader's Playbook for
Build an AI governance framework that balances speed with responsible deployment. Six-step playbook covering risk assessment, compliance, and oversight.
Design Leader's AI Adoption Playbook: A 6-Step Framework
A 6-step playbook for design leaders adopting AI across their teams. Business case, tool selection, team upskilling, and governance approach covered.
How to Write an AI Product Strategy: A 7-Step Framework for
A 7-step framework for building an AI product strategy. Problem-solution fit, model selection, data moats, UX patterns, and risk mitigation covered.
AI Vendor Evaluation: A 5-Step Framework for PMs Selecting
A 5-step framework for evaluating and selecting AI vendors and models. Capability assessment, cost analysis, risk evaluation, and vendor scorecards.
AI Product-Market Fit: A 6-Step Framework for Assessing PMF
A 6-step framework for assessing product-market fit for AI products. Unique PMF signals, measurement approaches, and when to iterate vs stay the course.
🧩 Strategy Frameworks(7)
Structured approaches to strategic planning, competitive analysis, and decision-making.
SWOT Analysis for Product Managers (2026)
SWOT analyzes Strengths, Weaknesses, Opportunities, Threats. Apply it to product strategy decisions: launches, pivots, competitive positioning.
PESTLE Analysis: Macro Environment for PMs (2026)
PESTLE scans six external forces: Political, Economic, Social, Technological, Legal, Environmental. Use it before market entry or strategic pivots.
Lean Canvas: 1-Page Startup Business Model (2026)
Ash Maurya's Lean Canvas replaces a 60-page business plan with one page of nine blocks. Built for startups validating before building.
Impact Mapping: A Product Manager's Guide to Connecting
Learn how to use impact mapping to connect business goals to product features. Step-by-step guide with SaaS examples and workshop facilitation tips.
Cynefin Framework: A Product Manager's Guide
Learn how to use the Cynefin framework to match your decision-making approach to the type of problem you're facing, from best practice to experimentation.
Business Model Canvas: A Product Manager's Guide
Learn how to use the Business Model Canvas to map, test, and communicate your product's business model across 9 building blocks.
🧮 Strategy Tools(5)
Free calculators to quantify market opportunity, measure growth, and model ROI.
TAM/SAM/SOM Calculator
Estimate your total addressable, serviceable, and obtainable market.
North Star Metric Finder
Find the one metric that best captures the value your product delivers.
Feature ROI Calculator
Compare return on investment across feature bets and initiatives.
AARRR Funnel Calculator
Map and measure your acquisition-to-revenue growth funnel.
Runway Calculator
Calculate how long your current funding will last at your burn rate.
📚 How-To Guides(9)
Step-by-step guides for building strategy artifacts and processes.
Product Roadmap Guide: Templates & Examples (2026)
How to build a product roadmap that stakeholders trust. Compare Now-Next-Later, OKR, Goals, and Theme roadmaps. Free templates, frameworks, and tools.
OKR Template for Product Teams (Free)
A practical OKR template for product teams with a worked SaaS example, common mistakes to avoid, and a fill-in-the-blank structure you can copy today.
Go-to-Market Plan Template for Product Teams
A PM-focused GTM template covering the 6 components of a product launch strategy, with a worked AI feature example and positioning statement formula.
📖 Strategy Terms(53)
Key strategy concepts defined clearly.
✍️ Strategy Articles(31)
Practical articles on product strategy topics.
Create OKRs in Notion: Step-by-Step Guide (2026)
Build and track OKRs directly in Notion with databases, formulas, and templates. Perfect for product teams managing goals and key results efficiently.
How to Create OKRs in Monday.com (2026)
Step-by-step guide for product managers to set up, track, and manage OKRs using Monday.com's flexible workspace and automation features.
Create OKRs in Miro: A Step-by-Step Guide (2026)
Learn how to build and track OKRs directly in Miro with templates, collaboration features, and real-time alignment across your product team.
Build Your Product Strategy
Start with a market sizing calculation, define your North Star metric, then use our strategy templates to put it all together.
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