SubMetrics
Subscription analytics for Stripe. MRR, churn, LTV in one dashboard.
● The Problem
Stripe does not show MRR, churn rate, or LTV natively. SaaS founders cobble together spreadsheets or pay $200+/month for Baremetrics or ChartMogul. Most bootstrapped products need metrics, not a full analytics platform.
● The Solution
Connect your Stripe account and get a real-time dashboard with MRR, ARR, churn, LTV, expansion revenue, and cohort analysis. Clean UI, no setup wizard, no 30-minute onboarding.
Key Signals
MRR Potential
$20K-100K
Competition
High
Build Time
1-3 Months
Search Trend
stable
Market Timing
Every SaaS founder needs these metrics. Stripe keeps improving but still does not offer proper SaaS analytics natively.
MVP Feature List
- 1Stripe OAuth integration
- 2MRR/ARR calculation
- 3Churn rate tracking
- 4LTV by plan
- 5Email reports (weekly digest)
Suggested Tech Stack
Build It with AI
Copy a prompt into your favorite AI code generator to start building SubMetrics in minutes.
Replit Agent
Full-stack MVP app
Bolt.new
Next.js prototype
v0 by Vercel
Marketing landing page
Go-to-Market Strategy
Price at $29/month to undercut Baremetrics ($108+). Free tier for sub-$5K MRR. "Connect Stripe in 10 seconds" messaging. Launch on Indie Hackers where the audience lives.
Target Audience
Monetization
Tiered PlansCompetitive Landscape
Baremetrics ($108/mo), ChartMogul ($99/mo), and ProfitWell (now Paddle) own this space. But they are increasingly enterprise-focused. The $29-49/month tier for small SaaS is wide open.
Why Now?
SaaS metric literacy is higher than ever. Even solo founders track MRR and churn. The tools just have not come down in price to match the bootstrapped market.
Tools & Resources to Get Started
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