User Research & FeedbackStarterFree tier, $39+/mo
Hotjar
Behavior analytics with heatmaps, session recordings, and on-site feedback widgets.
Overview
Behavior analytics with heatmaps, session recordings, and on-site feedback widgets.
Best for:Teams needing quick behavioral insights
Key Strengths
✓Heatmaps & click maps
★Session recordings
◆Feedback widgets
●Easy setup
Fit Analysis
Best for Roles
IC Product Manager
8/10
Senior / Staff PM
7/10
Group PM / PM Lead
5/10
Head of Product / Director
5/10
Best for Workflow Needs
User Research
8/10
Product Analytics
7/10
Feedback Collection
6/10
Experimentation & A/B Testing
3/10
Team Size Fit
1–5 people
8/10
6–20 people
9/10
21–50 people
8/10
50–200 people
6/10
200+ people
5/10
Budget Fit
Free only
7/10
Under $25/seat
8/10
$25–$75/seat
8/10
$75+/seat
7/10
No constraint
7/10
Comparisons
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