AgentBase
Lightweight CRM for real estate agents who hate Salesforce
● The Problem
Real estate agents need to track leads, showings, and closings. Follow Up Boss ($69/user) and kvCORE are expensive. Most agents use spreadsheets or their phone contacts.
● The Solution
A CRM built for individual real estate agents. Lead tracking, showing scheduler, automated follow-ups, and commission calculator. No enterprise features you will never use.
Key Signals
MRR Potential
$20K-100K
Competition
High
Build Time
1-3 Months
Search Trend
stable
Market Timing
NAR settlement changed the industry. Agents need to prove their value. Better follow-up wins more listings. CRM is essential but overpriced.
MVP Feature List
- 1Lead tracking and scoring
- 2Showing scheduler
- 3Automated follow-up sequences
- 4Commission calculator
- 5Mobile app
Suggested Tech Stack
Go-to-Market Strategy
Free for first 50 leads. $19/month unlimited. Target agents through real estate Facebook groups and broker partnerships.
Target Audience
Monetization
Tiered PlansCompetitive Landscape
Follow Up Boss ($69/user), LionDesk ($25/mo), and kvCORE (brokerage-provided) dominate. All are feature-heavy. A simple, affordable agent CRM at $19/month is the gap.
Why Now?
NAR settlement disrupted the industry. Agents must work harder for commissions. Follow-up is the #1 skill gap. Simple CRM tools help.
Tools & Resources to Get Started
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Frequently Asked Questions
What problem does AgentBase solve?
Real estate agents need to track leads, showings, and closings. Follow Up Boss ($69/user) and kvCORE are expensive. Most agents use spreadsheets or their phone contacts.
How much MRR can AgentBase generate?
AgentBase has $20K-100K MRR potential with a Tiered Plans model. The estimated build time is 1-3 Months with High competition in the market.
What are the MVP features for AgentBase?
Lead tracking and scoring. Showing scheduler. Automated follow-up sequences. Commission calculator. Mobile app.
What is the go-to-market strategy for AgentBase?
Free for first 50 leads. $19/month unlimited. Target agents through real estate Facebook groups and broker partnerships.
Who is the target audience for AgentBase?
The primary target audience includes Real Estate Agents, Real Estate Teams, Brokers. NAR settlement disrupted the industry. Agents must work harder for commissions. Follow-up is the #1 skill gap. Simple CRM tools help.
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