2026 Salary Data · Charlotte, NC

Product Marketing Manager Salary in Charlotte

How much does a Product Marketing Manager make in Charlotte? Salary data, top employers, and career insights for Product Marketing Managers in the Charlotte area.

$141K
Median Total Comp
-10%
vs National Avg
moderate
Cost of Living
400+
Product Roles

How Much Does a Product Marketing Manager Make in Charlotte?

Product Marketing Managers in Charlotte earn a median total compensation of $141K, 10% below the national average. Charlotte offers a balance of competitive salaries and manageable cost of living (index: 100). The moderate job market features approximately 400+ open product roles, with strength in Fintech and E-commerce / Marketplace.

Charlotte's cost-of-living index is 100 (vs 100 national average), placing it in the moderate range. A $141K PMM salary provides solid purchasing power relative to the national average.

$104K$192K
P25-P75 Median

Product Marketing Manager Salary by Company Type in Charlotte

FAANG / Big Tech
$183K
+30%
Pre-IPO Unicorn
$162K
+15%
Growth Startup (B/C)
$141K
Baseline
Enterprise / Fortune 500
$148K
+5%
Early Startup (Seed/A)
$120K
-15%
Agency / Consulting
$113K
-20%

Top Employers for Product Marketing Managers in Charlotte

Bank of AmericaLowe'sHoneywellLendingTreeAlly FinancialRed Ventures

Charlotte is the second-largest banking center in the US, which drives a strong fintech and enterprise tech scene. PM roles skew toward financial services and retail technology.

FintechE-commerce / MarketplaceB2B SaaS (General)

Other Product Roles in Charlotte

Chief Product Officer
15+ years
$432K
+206%
VP of Product
12+ years
$365K
+159%
Director of Product
10-15 years
$333K
+136%
Staff Product Manager
8-12 years
$284K
+101%
AI Product Manager
3-7 years
$275K
+95%
Platform Product Manager
5-9 years
$248K
+76%

Product Marketing Manager Salary in Other Cities

Raleigh, NC
moderate cost of living
$144K
+2%
Atlanta, GA
moderate cost of living
$144K
+2%
Nashville, TN
moderate cost of living
$141K
Same
Richmond, VA
moderate cost of living
$137K
-3%
San Francisco, CA
very-high cost of living
$188K
+33%
San Jose, CA
very-high cost of living
$185K
+31%
New York City, NY
very-high cost of living
$181K
+28%

Frequently Asked Questions

How much does a Product Marketing Manager make in Charlotte?+
The median total compensation for a Product Marketing Manager in Charlotte is $141K, with the 25th to 75th percentile range spanning $119K to $176K. This is 10% below the national average of $157K.
What companies hire Product Marketing Managers in Charlotte?+
Top employers for Product Marketing Managers in Charlotte include Bank of America, Lowe's, Honeywell, LendingTree, Ally Financial. Charlotte is the second-largest banking center in the US, which drives a strong fintech and enterprise tech scene.
Is Charlotte a good city for Product Marketing Managers?+
Charlotte has a moderate product job market with approximately 400+ open product roles. The cost of living is moderate. Strong industries include Fintech, E-commerce / Marketplace, B2B SaaS (General).
How does Product Marketing Manager salary in Charlotte compare to other cities?+
Charlotte pays 10% below the national average for Product Marketing Managers. For comparison, San Francisco pays +20%, New York pays +12%, and Austin is the baseline. Similar markets include Raleigh, Atlanta, Nashville, Richmond.
Do Product Marketing Managers in Charlotte earn more with AI experience?+
Yes. The AI specialization premium for Product Marketing Managers in Charlotte is 12%, bringing the median from $141K to $158K. While Charlotte's AI ecosystem is still developing, companies here still pay the premium for AI-experienced PMs.
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