View all glossary terms

Operate The Product

Operate The Product is a product management concept used by teams to make better decisions and deliver outcomes aligned with strategy. In practice, it shapes how work is prioritized, planned, and executed across discovery and delivery.When to use: Apply operate the product when clarity, alignment, or tradeoffs are required to move from ideas to impact.When not to use: Avoid relying on operate the product when the problem is undefined or when speed matters more than structure.Example: A product team uses operate the product to align stakeholders, focus effort, and measure success against customer and business outcomes.

Glossary categories

Additional glossary terms

Customer Feedback Management

Customer Feedback Management explained for product managers—what it is, when to use it, and how it drives better product decisions.

Feedback Tool

Feedback Tool explained for product managers—what it is, when to use it, and how it drives better product decisions.

Enterprise Feedback Management System

Enterprise Feedback Management System explained for product managers—what it is, when to use it, and how it drives better product decisions.

Product Release Roadmap Template

Product Release Roadmap Template explained for product managers—what it is, when to use it, and how it drives better product decisions.

Roadmap templates

Kanban Roadmap Template

The Kanban Roadmap is a visual planning tool used to manage and track the progress of tasks in a Kanban system, communicate progress, and manage priorities.

Product Full Timeline Roadmap Template

The Product Full Timeline Roadmap is a visual planning tool used to track and plan the entire lifecycle of a product, ensuring stakeholders understand the development strategy, timeline, and dependencies.

Quarterly Roadmap Template

A Quarterly Roadmap is a planning tool used by organizations to outline goals, priorities, and tasks for a three-month period, providing direction, alignment, and structure.

Portfolio Roadmap Template

The Portfolio Roadmap is a visual planning tool used to manage and prioritize a portfolio of projects or initiatives, communicate progress, and manage priorities.

Now Next Later Roadmap Slide Template

The Now Next Later Roadmap is a visual planning tool used in agile software development to prioritize tasks and manage backlogs, improving productivity and focusing on delivering value to customers.