View all glossary terms

Customer experience (CX)

Customer experience, or CX, refers to the overall interactions a customer has with a business. It involves how customers perceive every aspect of their interactions with a company, from the initial contact to the after-sales service. CX is important because it helps businesses to create lasting relationships with their customers, build customer loyalty, and drive repeat purchases. It also helps to encourage customer referrals and positive reviews, which can help to increase brand visibility. To create a successful CX strategy, businesses must deliver excellent customer service, build customer trust, and offer personalized experiences. Additionally, businesses should use customer feedback to improve the customer experience continuously. Overall, customer experience is essential for successful businesses, as it is essential for creating customer loyalty and driving business growth.

Glossary categories

Additional glossary terms

Enterprise Feedback Management System

EFM is a powerful feedback management system that helps businesses collect, analyze and act on customer feedback. It's easy to use and provides valuable insights into customer satisfaction and loyalty.

Customer Feedback Management Software

Organize customer feedback with ease! Our customer feedback management software provides the perfect platform to store, analyze, and act on customer feedback. Make customer feedback work for you today!

How To Respond To Feature Requests

Learn how to respond to feature requests effectively and efficiently. Develop a strategy to prioritize requests and build realistic timelines to ensure customer satisfaction while meeting the needs of your business.

How To Analyze Customer Feedback

Analyzing customer feedback can help you better understand your customers & improve your business. Learn how to use customer feedback & analytics to identify key trends & make informed decisions about your business strategy.

Roadmap templates

Initiative Roadmap Template

The Initiative Roadmap is a visual planning tool used to plan and track the progress of strategic initiatives or projects, communicate progress, and manage priorities.

Quarterly Roadmap Template

A Quarterly Roadmap is a planning tool used by organizations to outline goals, priorities, and tasks for a three-month period, providing direction, alignment, and structure.

Kanban Product Roadmap Slide Template

The Kanban Product Roadmap is a visual planning tool used in agile software development to manage priorities, improve flow, and adapt to changing requirements in real-time.

Epic Roadmap Slide Template

An Epic Roadmap is a planning tool used in agile software development to visualize Epics, associated stories, timelines, and priorities, helping prioritize features and plan sprints.

Kanban Roadmap Template

The Kanban Roadmap is a visual planning tool used to manage and track the progress of tasks in a Kanban system, communicate progress, and manage priorities.