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Customer experience (CX)

Customer experience (CX) is a product management concept used by teams to make better decisions and deliver outcomes aligned with strategy. In practice, it shapes how work is prioritized, planned, and executed across discovery and delivery.When to use: Apply customer experience (cx) when clarity, alignment, or tradeoffs are required to move from ideas to impact.When not to use: Avoid relying on customer experience (cx) when the problem is undefined or when speed matters more than structure.Example: A product team uses customer experience (cx) to align stakeholders, focus effort, and measure success against customer and business outcomes.

Glossary categories

Additional glossary terms

Voice Of Customer Examples

Voice Of Customer Examples explained for product managers—what it is, when to use it, and how it drives better product decisions.

What Is Product Roadmap Software

What Is Product Roadmap Software explained for product managers—what it is, when to use it, and how it drives better product decisions.

Sleekplan Alternative

Sleekplan Alternative explained for product managers—what it is, when to use it, and how it drives better product decisions.

What Does Product Operations Do

What Does Product Operations Do explained for product managers—what it is, when to use it, and how it drives better product decisions.

Roadmap templates

Release Roadmap Template

The Release Roadmap is a visual planning tool used in software development to plan and track the release of software products or updates, communicate progress, and manage priorities.

Goals Roadmap Template

The Goals Roadmap is a visual planning tool used to set and achieve goals within a specific timeframe, track progress, and communicate with stakeholders.

Quarterly Roadmap Template

A Quarterly Roadmap is a planning tool used by organizations to outline goals, priorities, and tasks for a three-month period, providing direction, alignment, and structure.

Now Next Later Roadmap Slide Template

The Now Next Later Roadmap is a visual planning tool used in agile software development to prioritize tasks and manage backlogs, improving productivity and focusing on delivering value to customers.

Product Features Roadmap Template

The Product Features Roadmap is a visual planning tool used in software development to align product development with business goals, communicate progress, and manage priorities.