min read

Should you Promote a Public Roadmap for your SaaS Business?

A public roadmap is a type of interactive, visual representation of a company's plans.

Make amazing product decisions​.
Try our user feedback tool for 14-days

Start Your 14-Day TrialView Live Demo

Why You Should Be Building A Public Roadmap & How To Do It Effectively

A public roadmap is a type of interactive, visual representation of a company's plans. It can be used to communicate what the organization intends to accomplish over a set period of time. A roadmap is a strategic management tool for setting priorities and showing stakeholders where their efforts will have the greatest impact.

There are many types of software available for creating roadmaps, from low-cost online tools to enterprise-level solutions with features such as team collaboration and sharing features.

How To Create The Best Possible Product Roadmap For Your Startup

A product roadmap helps teams set ambitious goals, and supports the team’s strategy by prioritizing the most important features.

Product roadmap is a living document that is updated as we learn more about both our target customer and what needs to be built to meet those needs. It should evolve with an organization’s strategic vision and operational reality.

A good product roadmap starts with a strong hypothesis about its target customer and then defines what's needed to satisfy that hypothesis.

How to Present A Public Product Roadmap To Your Customers

A public product roadmap is a tool that companies use to show their customers what they have been working on and what they have planned in the future. A public saas roadmap presentation can be created by following the below-mentioned steps:

1. Draft a detailed schedule of features and their release date.

2. Create a concise story behind each feature and outlining its value to the customer.

3. Put all the features together in an easy-to-read format with graphics and videos, like a timeline or a presentation, and make it available for everyone on your website or blog post.

What Are The Best Practices When It Comes To Creating A Public SaaS Product Roadmap?

Keep your roadmap simple. Although it may seem like a lot of information, your roadmap should be as concise as possible. The general public will not want to read a three-page document with bullet points, so try to limit the size of your roadmap accordingly.

When it comes to developing a public SaaS product roadmap, there are many best practices to follow. One of these best practices is to keep the document concise and easy to digest for the general public.


Gather rapid customer feedback. Launch amazing products.