Customer Feedback Management Tool

View all customer feedback in one centralized location. Easily prioritize, categorize, and tag. Filter on the most important ideas and plan for impactful feature releases.

IdeaPlan Dashboard

Secrets to Successful Customer Feedback Management

What is customer feedback?
Customers care about the quality of the product and want to be heard. Product managers should put customer feedback into consideration when designing a new product.Product managers need to understand that customers care about the quality of the product, they want to be heard and their opinions matter. Product managers should take customer feedback into consideration when designing a new product.For example, IKEA has been using feedback from its customers for years in order to design their products with a user-centric approach. They have even created a slogan for this: “We listen to people’s needs and make sure we create products with them in mind”

Why is customer feedback important?
Feedback is important to any product team. Feedback helps us know what the customer wants to make sure that they are happy with the product. It also helps us improve the design of our products so that they are more user-friendly.

How to gather customer feedback
A startup or early-stage company is most likely to have a dedicated person in charge of product management. This person is responsible for the success of the company, because they are in charge of understanding customer feedback and continuously improving both products and services.It’s important to create an idea feedback board for gathering customer feedback. This way you will be able to know what your customers want and need, which will help you make sound decisions faster.

Collecting and categorizing customer feedback
Customer feedback management can be used to improve the quality of a company's product or service.Customer feedback is a very important tool that can be leveraged by a company to understand what their customers think about their products and services. It will help them understand what features they need to improve on, as well as which ones are popular with their customers. It also helps companies identify areas where they need to do more research in order to compete with the competition.

Integrating customer feedback in your company or product strategy
Customer feedback is an important input to any company. Businesses can use it to identify what customers want, improve products and services, troubleshoot problems and generate new ideas.There are many ways in which customer feedback can be used in strategy. It can be used for research purposes or for generating new ideas that the company could implement into their service or product. Customer satisfaction surveys are also a way in which customer feedback is integrated in the strategy of a company.

Idea Tracking

Sort, filter, prioritize, and search across ideas from all your idea boards. Associate statuses, categories, tags, and releases to ideas.

User Trends

Have visibility to user trends. Know what users submitted popular ideas, added comments, and voted.

Feature Voting

All users can vote for any number of submitted ideas. All customers can see the number of votes across active ideas.

User Communication

User communication is central to keeping users up to date with product planning. Respond to comments and email users directly.

IdeaPlan Feature Upvoting

Effortlessly collect user ideas and create a single source of customer truth.

IdeaPlan Statuses